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What's Your Media Buy?
Here are 10 reasons you might ask your clients “What’s Your Media Buy?”
Sep 4, 20242 min read


Mastering Sales Trips
Discover practical advice on preparing for sales trips, building genuine relationships, and avoiding common pitfalls.
Aug 5, 20241 min read


Don't Ask Sales To Do the Work of Marketing
Improve your company's sales performance by hiring a marketing person.
Jul 16, 20242 min read


Landing Professional Sports Clients
Learn how the production company, Diamond View, has found success specializing in sports marketing.
Jul 8, 20242 min read


Expanding Abroad with Ryan McGuire of Cutters Studios Tokyo
Discover how market forces might prompt you to evolve your business in unexpected and profitable ways.
Jun 11, 20242 min read




A Case-Study in Proactive Sales with Aaron Straight
Advice for pitching an unsolicited idea to a client.
May 14, 20242 min read


Building Your Reputation With Ad Agencies
As you look to diversify your client base, you’re probably thinking about landing jobs from advertising agencies. Here's a strategy.
Apr 25, 20242 min read


Should You Hire a Sales Rep?
Hear from a seasoned sales rep with a treasure trove of insights.
Apr 9, 20242 min read


Transform CRM Chaos into Biz Dev with Intent
If you’re still relying on spreadsheets and the email snooze button to do lead generation and client management, then you’re going to...
Mar 15, 20242 min read


Shaping the Future: Lessons From a DEI Internship Journey
Best practices for designing a meaningful DEI internship program.
Feb 16, 20242 min read
![[client side conversation] Biz Dev Real Talk with Anne Milan Alo](https://static.wixstatic.com/media/ed1c18_feb88cae2eec414a9674003709066f34~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/ed1c18_feb88cae2eec414a9674003709066f34~mv2.webp)
![[client side conversation] Biz Dev Real Talk with Anne Milan Alo](https://static.wixstatic.com/media/ed1c18_feb88cae2eec414a9674003709066f34~mv2.jpg/v1/fill/w_292,h_219,fp_0.50_0.50,q_90,enc_avif,quality_auto/ed1c18_feb88cae2eec414a9674003709066f34~mv2.webp)
[client side conversation] Biz Dev Real Talk with Anne Milan Alo
Get a client-side perspective on biz dev strategies and tactics for landing new business directly from brands.
Jan 25, 20242 min read


Should Your Production Company Go Union Signatory?
Becoming a union signatory is much easier than most people think, and sometimes cheaper than street rates.
Nov 1, 20232 min read
![[client side conversation] Paul Killebrew on Hiring Boutique Production Companies](https://static.wixstatic.com/media/ed1c18_b75878d651064ea3a753f0e42c3713d0~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/ed1c18_b75878d651064ea3a753f0e42c3713d0~mv2.webp)
![[client side conversation] Paul Killebrew on Hiring Boutique Production Companies](https://static.wixstatic.com/media/ed1c18_b75878d651064ea3a753f0e42c3713d0~mv2.jpg/v1/fill/w_292,h_219,fp_0.50_0.50,q_90,enc_avif,quality_auto/ed1c18_b75878d651064ea3a753f0e42c3713d0~mv2.webp)
[client side conversation] Paul Killebrew on Hiring Boutique Production Companies
Learn how to do business development from a client's perspective.
Oct 11, 20232 min read


The Boldness of Self-Promotion Lies Within Your Expertise
Learn why marketing your services is one of the boldest moves a production company can make.
Sep 26, 20232 min read


Specialization is Your Key to Success
Those who don’t develop their niche will continue to face the hurdle of competing in overwhelming supply.
Sep 14, 20232 min read
![[client side conversation] Your Process is Important to Clients](https://static.wixstatic.com/media/ed1c18_460865ae050b4e7ea1992c9208f0094c~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/ed1c18_460865ae050b4e7ea1992c9208f0094c~mv2.webp)
![[client side conversation] Your Process is Important to Clients](https://static.wixstatic.com/media/ed1c18_460865ae050b4e7ea1992c9208f0094c~mv2.jpg/v1/fill/w_292,h_219,fp_0.50_0.50,q_90,enc_avif,quality_auto/ed1c18_460865ae050b4e7ea1992c9208f0094c~mv2.webp)
[client side conversation] Your Process is Important to Clients
Your production process shapes the view of your abilities by showing logic, repeatability, and how you handle constraints.
Aug 21, 20232 min read


Why Company Culture Matters with Sam Kelly, Jr.
Learn why the concept of culture and radical inclusivity is a powerful position to grow a production company.
Jul 26, 20232 min read
![[client side conversation] Do Your Narrative Projects Attract Client Work?](https://static.wixstatic.com/media/ed1c18_d9f70f1bc8814b6b8cb8fb9dab759f1c~mv2.jpeg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/ed1c18_d9f70f1bc8814b6b8cb8fb9dab759f1c~mv2.webp)
![[client side conversation] Do Your Narrative Projects Attract Client Work?](https://static.wixstatic.com/media/ed1c18_d9f70f1bc8814b6b8cb8fb9dab759f1c~mv2.jpeg/v1/fill/w_292,h_219,fp_0.50_0.50,q_90,enc_avif,quality_auto/ed1c18_d9f70f1bc8814b6b8cb8fb9dab759f1c~mv2.webp)
[client side conversation] Do Your Narrative Projects Attract Client Work?
Read this article if you believe that your narrative film work is a good business development tool to attract commercial clients
Jul 6, 20232 min read
![[client side conversation] Best Practices of Selling Direct to Brands](https://static.wixstatic.com/media/ed1c18_c870ddb2866449f992e26b3fac5a28d6~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/ed1c18_c870ddb2866449f992e26b3fac5a28d6~mv2.webp)
![[client side conversation] Best Practices of Selling Direct to Brands](https://static.wixstatic.com/media/ed1c18_c870ddb2866449f992e26b3fac5a28d6~mv2.jpg/v1/fill/w_292,h_219,fp_0.50_0.50,q_90,enc_avif,quality_auto/ed1c18_c870ddb2866449f992e26b3fac5a28d6~mv2.webp)
[client side conversation] Best Practices of Selling Direct to Brands
Learn best practices of selling direct to brands and specific details about what they want to hear to win their production business.
Jun 20, 20232 min read
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